Mission & Vision

Our mission and vision is to be the global steel industry benchmark for value creation and corporate citizenship.

We will make a difference through:

Our people:
By fostering teamwork, nurturing talent, enhancing leadership capability and acting with pace, pride and passion

Our offer:
By becoming the supplier of choice, delivering premium products and services and creating value for our customers.

Our innovative approach:
By developing leading edge solutions in technology, processes and products.

Our conduct:
By providing a safe workplace, respecting the environment, caring for our communities and demonstrating high ethical standards.

Excellence:
We act professionally. We set challenging goals, encouraging innovation and speed. We get it right first time. We share, learn and improve continuously.

Responsibility:
We show personal leadership in health and safety. We act responsibly towards the environment and community. We demonstrate commitment and ownership. We act decisively, empower and lead change.

Unity:
We create the greatest value when we work together in the interests of our customers. We take a 'one company' approach. We value diversity and gain strength from our blend of functions, nationalities and skills.