Mission & Vision

Our mission and vision is to be the global steel industry benchmark for value creation and corporate citizenship.

We will make a difference through:

Our people:
By fostering teamwork, nurturing talent, enhancing leadership capability and acting with pace, pride and passion

Our offer:
By becoming the supplier of choice, delivering premium products and services and creating value for our customers.

Our innovative approach:
By developing leading edge solutions in technology, processes and products.

Our conduct:
By providing a safe workplace, respecting the environment, caring for our communities and demonstrating high ethical standards.

We act professionally. We set challenging goals, encouraging innovation and speed. We get it right first time. We share, learn and improve continuously.

We show personal leadership in health and safety. We act responsibly towards the environment and community. We demonstrate commitment and ownership. We act decisively, empower and lead change.

We create the greatest value when we work together in the interests of our customers. We take a 'one company' approach. We value diversity and gain strength from our blend of functions, nationalities and skills.